According to research, over 50% of customers abandon the shopping cart before completing the purchases - and therefore before paying - making the checkout the most delicate process for an e-commerce.
Your business changes, and so should your website. When your website is no longer serving its purpose, it is time to consider a website renewal.
Accessibility refers to the concept of whether a product or service can be used by everyone - especially by people with disabilities, but not exclusively!
UX or User Experience plays a crucial role in building a solid rapport with the customer, that will last in time and evolve in a strong loyalty toward your product or service and ultimately your Brand.
On the web you are what your users see. Illustrations can be a powerful tool to differentiate your brand image from competitors and create engaging visual narratives.
Call to Action elements have a tremendous impact on the company conversions and are correctly considered as the most important element of your interface.